To mark the end of International Women’s Month, Baileys, in collaboration with The Plug, hosted an intimate brunch at Ajoje on March 28, 2025. This special gathering brought together women from various industries to celebrate their achievements, strengths, and shared experiences.
Hosted by media personality and beauty entrepreneur Nicole Chikwe, the event fostered an atmosphere of connection and appreciation. Guests indulged in a carefully curated brunch menu featuring fresh fruits, buttery pastries, and flavorful savory dishes, complemented by signature Baileys-infused cocktails and desserts.
Beyond the indulgence, the heart of the event lay in the inspiring conversations. Women from different backgrounds, including entrepreneurs, creatives, and professionals, shared their experiences on careers, personal growth, and the power of community. Cynthia Ufele, Diageo’s Culture Lead for Reserve Spirits, South, West, and Central Africa, reinforced Baileys’ commitment to creating moments that encourage women to pause, reflect, and celebrate themselves.
As the event concluded, Nicole Chikwe led a heartfelt toast to sisterhood, self-care, and the joy of acknowledging one’s worth, leaving every guest uplifted and inspired. Through this collaboration, The Plug continues to be at the forefront of curating impactful cultural moments that resonate beyond the event itself.
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